Visual communication about a product early in its concept formulation is often an important element of the product's development and marketing process. Without physical products to demonstrate, it may be difficult to communicate key concepts and operational features. Kaon's breakthrough technology allows for the development of virtual product demonstrations, even before a product has been manufactured — thus allowing for effective communications in focus groups, developing internal sales and marketing awareness, and preparation for product launch.

In this example, a product that has not yet been built has been modeled by Kaon, and a video showing animations with key features was delivered to the sales channel to educate them on capabilities, competitive advantages, and functionality prior to market launch.